Sopuruchi Okonkwo

It's easier to think that you know what your audience wants to hear.

It is easier to assume you know their problems; their pain points. Besides, you were a user before you became a producer.

Until your content failed to yield the results you anticipated.

Our audiences are made up of different people with different mindsets and perspectives, cultural backgrounds, and life experiences. All of these contributed to inform their decisions.

To be able to create the kind of content that will, to a large extent, speak to their needs, you will need thorough RESEARCH.

BACK STORY

My journey as a researcher started way back at Kantar TNS when I was opportune to work with different businesses and brands. We were the middlemen between these businesses and their customers. We go to the field to interact with these customers to hear directly from them about what they really NEED.

With time, I got to find out, there's a balance between all this variation and uniqueness in our different needs.

HOW I CAN BE OF HELP TO YOUR BUSINESS

As a research writer, I can help you discover this balance about your audiences and be able to create the EXACT content that will resonate with them.

With a keen eye for detail, I will help you get access to the thinnest details to help you connect with your audience in the most amazing way.

You know what they say, sometimes the gap between being a prospect and a loyal customer is INFORMATION.

I can help close this gap by giving your audience relevant information about your brand that will WIN their hearts for a lifetime.

Over the years, I have helped different brands and businesses create a loyal audience through my content, and largely building an effective business community.

In addition, I create WELL-RESEARCHED journal articles for busy undergraduate and master students to enable them to focus on the major reason why they were in school in the first place.

Are you interested in getting the best results from your content...

✨YOU ARE IN THE RIGHT PLACE✨

You can send a message via my WhatsApp @08146589137

Or drop an email at sopuruchiokoye@gmail.com

Remembering the 2012 Manaslu Disaster

It was an unusual snowy morning, on the 23rd of September 2012 at Mount Manaslu.

The precipitation didn't seem to have enough, as fresh snow kept dropping on the saturated mountain.

The camps at Mount Manaslu were filled with climbers (up to 30 of them) as it was the peak of the climbing season.

They were still sleeping when the Manaslu 2012 disaster struck.

A loud sound went off while a wall of ice fell from the mountain, triggering an avalanche that claimed the lives of many climbers in their tents.

Record-Breaking Helicopter Rescues on Everest

Before now, the Journey to Everest used to be a risky adventure.

Travelers embark on a quest to the highest peak Everest, plagued with the fear of never coming back alive.

Some others were discouraged and ended up having that dream nipped in the mud.

In this modern era of helicopter rescue at Everest, a lot of success stories have been recorded. The rescue team continues to embark on rescue missions, ensuring the safety of mountaineers in the Himalayas.

The likes of Simone Moro who rescued a climber at a height above 7800 meters...

Sopuruchi Okonkwo

My inbox is always open, you can contact me with the contact form here